CHERRY PAOPAO FOR BRANDS

YOUR BRAND.
MADE PERSONAL.

Custom charms, brand activations
& exclusive collections.

Creative direction by Paola. Bespoke design and production, from a custom logo charm to a complete brand experience.

Guests at the Cherry PaoPao charm bar for Coca-Cola at the Bisou Awards
Coca-Cola × Bisou AwardsLive personalisation, 2026
Photo: Gallery Play

GOOD COMPANY. BEAUTIFUL COLLABORATIONS.

A familiar name, a personal story. Select a logo to explore.

01 / WHAT WE CREATE

BUILT AROUND
YOUR WORLD.

A launch, a gathering, a product with a story to tell. We shape the format, the materials and the experience around what makes your brand yours.

Your logo, a signature symbol or a campaign idea, translated into an exclusive charm. We design and produce the details, then style them into a finished bracelet, keychain, bag charm or phone chain.

Bespoke design / Production / Brand identity

Gouden WOLF-logo-bedels, gemaakt door Cherry PaoPao
WOLF · BEDELS MET EIGEN LOGO01 / 03

THE DETAIL THAT MAKES IT YOURS

YOUR IDENTITY.
IN EVERY DETAIL.

A shape, an ingredient, a place or a symbol. We design and produce custom charms, then bring everything together with Paola's eye for colour, balance and storytelling.

Imagine your custom charm
Een gepersonaliseerde Cherry PaoPao-tashanger tijdens de Michael Kors-activatie
MICHAEL KORS · GEPERSONALISEERDE TASHANGERS
Een Cherry PaoPao-tashanger aan een Michael Kors-handtas
MICHAEL KORS · KLEUREN & DETAILS
01

A LOGO OR AN IDEA

We start with the meaning behind your brand, product or campaign.

02

A DESIGN OF YOUR OWN

We shape the charm, materials, colours and details around that story.

03

A PIECE THAT BELONGS

Produced, styled and assembled into the accessory or collection you imagine.

Deelnemers kiezen en monteren hun bedels tijdens de workshop bij WOLF Brussels
VAKMANSCHAP & ASSEMBLAGE · WOLF BRUSSELS

THE CHERRY PAOPAO TOUCH

A CREATIVE VISION.
MADE YOURS.

Behind every project is Paola, our founder, stylist and designer.

She brings your brand's story into the details: the colour of a bead, the balance of a chain, a charm designed just for you. Her creative direction connects the whole piece, so it feels like your world and carries our signature.

We can create and produce a custom charm from your logo or a new design, then build the accessory or experience around it.

Bring your idea to Paola
Creative directionCustom charm designProduction & assembly

02 / THE COLLABORATION ARCHIVE

OUR
COLLABORATIONS.

From a custom charm to a full brand experience.
Find the story closest to your next idea.

16 collaborations to explore

2024 — 2026

Every project is different.
Yours starts with a conversation.

Tell us your idea
SELECTED COLLABORATION

03 / HOW WE WORK

FROM YOUR FIRST IDEA
TO THE FINAL DETAIL.

01

YOUR BRIEF

Tell us about your brand, your occasion and the people you want to reach.

02

PAOLA'S DIRECTION

We shape the concept, colours, materials and custom details around your story.

03

DESIGN & PRODUCTION

We develop the pieces, refine the selection and prepare everything for your project.

04

BRING IT TO LIFE

A ready-to-gift collection or a live experience, delivered in the format we create together.

04 / LET'S CREATE TOGETHER

TELL US WHAT
YOU HAVE
IN MIND.

A fully formed brief or the beginning of an idea. Share a few details and let's work out what your brand could become in our hands.

PREFER A CONVERSATION?info@cherrypaopao.com ↗

Based in Brussels.
Creating wherever your project takes us.

01 / 03Your project
What would you like to create?

Choose one or combine a few. We can shape the concept together.

What kind of pieces?
How can we make it yours?

A FEW PRACTICAL QUESTIONS

BEFORE WE
MAKE A START.

Can you create a charm from our logo?

Yes. We can design and produce a custom logo charm or develop a new symbol around your campaign, then style it into a complete piece. We discuss the design, materials, quantities and timeline with your brief.

Do you also host the experience?

Yes. Our team can host Charm Bars and workshops, guide guests and assemble their chosen pieces. We can also create a collection or gifting order without a live event.

Can the pieces match our brand's colours and style?

That is the starting point. Paola's creative direction brings together the colours, materials, charms and presentation so the result belongs to your brand's world.

What if our idea isn't fully defined yet?

Tell us about the occasion, the people you want to reach and the feeling you want to create. We can help develop the concept and choose a format that fits.

What quantities and lead times should we plan for?

These depend on the format, the materials and whether we are developing a new custom charm. Share your estimated quantity and target date so we can work out what is possible for your project.